PUMA launched the new official home and away play kits for the
Swiss National team, who are preparing for their tenth appearance in the
FIFA World Cup.
The new kits feature PUMA’s new football apparel innovation PWR ACTV, a
first-to-market use of both athletic taping and compression within the
apparel. The ACTV tape is strategically placed within the garment to
provide micro-massages on the skin, working with the human body to help
maximise performance and provide players with a faster, more effective
energy supply to the active muscles. This combined with the underarm
mesh inserts for increased breathability and freedom of movement, will
help Switzerland have a competitive advantage at this year’s World Cup.